78% of business leaders rate retention and engagement urgent or important. Employee engagement is crucial to an organization’s success. Your employees are your brand. If employees are disengaged, your organization and the people it serves will be in disarray. The days of the annual engagement survey are slowly coming to an end, to be replaced by a much more holistic, integrated, and real-time approach to measuring and driving high levels of employee commitment and passion.
A multi-generational workforce.
With the influx of younger workers and the proliferation of technology at work, the whole environment has to be more flexible and transparent. GenY is looking for meaning in everything they do at work. A mission, a vision, a sense of purpose, are definitely taking predominance over surveys that measure employees engagement. Gen Y is looking for something meaningful and fun!
Offer flex-time.
Studies have shown that employees with a lot of flex time have a 44% greater sense of well-being than employees with little or no flex-time who become actively disengaged.
The main reason you would offer flex time is to retain key, dedicated employees whose personal needs conflict with traditional work hours. If you can offer flex-time, you’ll gain increased productivity and worker satisfaction, along with decreased absenteeism and turnover – all great money-savers for your company!
Invest in your employees’ growth.
Studies have shown that 66% of employees said that quality learning opportunities positively influence their engagement. Put more faith in coaching and development as a way to boost engagement. This doesn’t only apply to your employees. It applies to you, their leader. When employees know that their leader is constantly learning, it instills a sense of confidence in the business’s future.
Social responsibility.
94% of consumers want companies to evolve their business practices to make as positive an impact as possible. As companies are rethinking their roles in civil society in terms of engagement and enhancing societal good, they’re also rethinking the roles and structural relationship with employees. Armed with the social web and cloud computing, among other tools, your business is better poised than ever to effectively engage and galvanize your employees into cause-related action, while serving their over-arching goals for corporate social responsibility.
The employee engagement concept has evolved. Take part in the evolution. Increase your employee engagement through education, transparent communication , flex-time scheduling and social responsibility.